2022: WELCOME TO BENTRE TOURISM * ECO-TOURISM "COCONUT LAND" DESTINATION: SAFETY - FRIENDSHIP - QUALITY *

8/5/18

Ben Tre diversifies tourism products

The Mekong Delta province of Ben Tre has served over 472,000 tourist arrivals, including nearly 200,000 foreigners, since the beginning of this year, a year-on-year rise of 12%.

The tourism sector earned approximately VND342 billion (US$15 million), up 25% against the same period last year.

According to the provincial Department of Culture, Sports and Tourism, the increases were attributed to efforts to build and upgrade business establishments and create new tourism products and services.

Tran Duy Phuong, the department’s deputy director, said to make tourism one of the spearhead sectors of the province by 2020, Ben Tre will continue investing in infrastructure serving tourism, especially in rural areas, together with diversifying tourism products and improving service quality at tourist sites.

In 2018, the locality will work to improve the quality of existing products and exploiting new ones such as orchard, trade village, spiritual and cuisine tourism.

It will also step up dissemination to improve public awareness of the role of tourism as well as the province’s tourism development orientations.

In the time ahead, the province continues calling on competent investors to participate in tourism projects, particularly in the coastal districts of Ba Tri, Binh Dai and Thanh Phu.

Ben Tre can be found in the lowest part of the Mekong River basin, about 85 kilometres south of Ho Chi Minh City. It is also known as the paradise of coconut since there is a lot of coconut planted there.

Source: VNA

Ben Tre tourism - Potential and Development


Viet Nam - Timeless charm

"Vietnam-Timeless charm" and the five colorful petal lotus have just been approved by the Minister of Culture, Sports and Tourism to be the new slogan and logo of National Tourism Promotion program in the period 2012-2015.


Inheriting the success of the previous slogan “Vietnam – The Hidden Charm” in the period 2005-2011, Viet Nam – Timeless Charm brings a feeling of wide-open horizon of space, time as well as the diversity of tourist products in Viet Nam.

The new logo was designed by Artist Tran Hoai Duc, using the image of lotus to symbolize the beauty of Vietnam and it's people souls.

The five petals of the lotus with five different colors symbolize the charm and development of Viet Nam tourism. Colors of lotus indicates diversity of tourist products, fantastic experiences and beautiful feelings of tourists to Viet Nam in which, the blue for sea and island tourism, green for eco and natural tourism, orange-yellow for cultural and historical tourism, violet for adventure tourism and pink for hospitable and dynamic Vietnamese. The image of blooming lotus represents for a new developing stage of Viet Nam tourism industry.

The launch of new slogan and logo plays an important role to develop Viet Nam tourism brand aiming to convey the sector's message as well as to bring positive feelings for visitors.

It is hoped that the new slogan and logo  will contribute to improvement of Vietnam's image, brand and competitiveness to attract more international tourists to Viet Nam.

Source: TITC (VNAT)

Ben Tre organizes a competition to compose the tourism logo and slogan

Implementing the tourism promotion program in 2018, Bến Tre Department Culture, Sports and Tourism organizes a competition to compose Ben Tre logo and slogan to search for messages and meaning for tourism Ben Tre promoting images to domestic and foreign markets.

The competition takes place in three months, from April to June 2018, the closing ceremony and announcement ceremony took place at the end of August 2018. All individuals and organizations who have the ability to create logo and slogan within and outside the province (except members of the Organizing Committee and the jury) can register to participate in the competition.

Contest rules (here)
Introduction to Bến Tre province (here)
Registration Form (here)